laSexta yesterday issued the third installment of The Apprentice , successful format that is emitted in over 20 countries worldwide, and young people with training, intelligence and creativity are competing for business success and his life's work.
Luis Bassat, considered the best English advertising history and the host of this program was to choose the third fired yesterday: Elena Marcelo, Trade Commissioner in a travel agency. Elena was fired for not showing initiative in a test that was made to measure, given its status as a travel agent.
Elena Marcelo has been part of group of 14 applicants who had to carry out the test suggested that Luis them, take advantage of Barcelona's tourist resources, provide services to groups of tourists and selling souvenirs. In this program Elena was a member of Stamina.
Once the test, a part of each team went to buy souvenirs for sale the day below and the other half is dedicated to providing travel services to a group "Focus Group", a group of 20 tourists who decide to enjoy the offer of Crash.es Stamina or according to how attractive they find each of them. Once the tour proposed by the candidates, the tourists enjoyed he valued economically, which decisively influenced the test result.
In the first decision, the teams chose which is the location of point of sale of souvenirs, the two services that were its proposed route for the tour and the name given to this tour. STAMINA kept the Park the Citadel as a place of sale, and its tour, named "Eat & ride" consisted of a Segway tour route (it is a light transport vehicle, electric two-wheel controlled by a computer) and a tapas session by Borne.
Crash.es got the beach of San Sebastian to sell souvenirs, while his tour, "Barceloning", was composed of a crash course in Sardana, and a sausage tasting in the Boqueria market.
The two groups responsible for initiating the sale of souvenirs left path of their locations, and the rest begins with the presentation of their tour to the "Focus Group " . Stamina won more customers with the option of the Segway (10 for the segway and 2 only for tapas). Crash.es took 8 passengers.
The test results were favorable to Crash.es won again, with the surprise of the girls and Mario, they did not expect victory. Customers Stamina team did not perceive a good value for money. That was the key to his defeat, along with other errors such as not think they could give more minutes for less money segway.
Noelia, Stamina team leader, choose Elena and Paco to share with her the possibility of being fired.
Luis Bassat decides that Elena is the third fired and did not show initiative in a test that was made to measure, given its status as a travel agent.
ELENA MARCELO, COMMERCIAL EXECUTIVE TRAVEL AGENCY, THIRD DISMISSAL
Luis Bassat decides that Elena is the third fired and did not show initiative in a test was made to measure, given its status as a travel agent. Elena is 29, is from Mérida (Badajoz) but now lies in Murcia and works as a Trade Commissioner in an important travel agency. Unmarried couple. A degree in Tourism and has conducted several training courses for sales representatives and negotiation.
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